The Definition Of Greenwashing As Seen In Popular Mechanics

The definition of greenwashing, from Wikipedia:

“Greenwashing (a portmanteau of “green” and “whitewash”) is a term describing the deceptive use of green PR or green marketing in order to promote a misleading perception that a company’s policies or products (such as goods or services) are environmentally friendly. The term green sheen  has similarly been used to describe organizations that attempt to show that they are adopting practices beneficial to the environment.”

For a good account of this being used to its absolute maximum, have a look at Popular Mechanics October 2010 issue:

Nice one Total.

Do you really think readers of Popular Mechanics are that stupid? What is green about petrol again?